Editor’s note: Adam Rifkin is co-founder and CEO of PandaWhale, a network that is online of things and individuals. You’ll follow him on Twitter @ifindkarma.

Pop test: what’s the favorite networking that is social of Us citizens under age 25? If you guessed Facebook you might be means behind the eight-ball, because Tumblr now enjoys more regular visits through the youth of America. That figure hit me while reading Garry Tan’s January 2013 survey and I also wondered why? I discovered while exploring the Tumblr network so I delved deeper; this article describes what.

Do you know the young and restless doing on Tumblr from day to night? The answer is more complicated than it first appears and talks to your continuing significance of the general public internet within the period regarding the garden that is walled.

For a time that is long we thought of Tumblr as topic-based image blog posting: To put it differently, self-expression through gathering photos of a specific style of thing. Ergo I thought that the Tumblrs that is iconic were arranged nicely, Girls in Yoga Pants (NSFW) and Food back at my puppy. Tumblr itself provides the impression that this is actually the use-case that is main its service by showcasing almost solely this kind of Tumblog when you look at the Tumblr Directory.

ALL INCORRECT. Or in other words, a few of these Tumblrs are essential when it comes to system to your workplace but, interestingly, only a percentage that is small of.

Tumblr really became huge since it is the anti-blog. What is the # 1 explanation that people stop blogging? Since they can’t find and develop a gathering. This has been real of each and every blogging platform ever made. Conversely, blogs which do find an audience tend to keep incorporating that style of content. Continue reading →